Opportunity Solution Tree

Visualize how problems connect to outcomes and ideas.

Product Management
IH InterviewHood
Rooted in Outcomes

The tree starts with a business outcome — the measurable result the team wants to achieve.

Rooted in Outcomes

The tree starts with a business outcome — the measurable result the team wants to achieve.

The Opportunity Solution Tree (OST) is a visual tool for mapping business outcomes to user opportunities and potential solutions. Created by Teresa Torres, OST helps product teams explore multiple paths before choosing what to build.

OSTs ensure solutions are connected to real problems and desired outcomes. They avoid jumping to execution by encouraging hypothesis-driven discovery.

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