Assistant Manager - Product Marketing
Springer Healthcare
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Bengaluru, India Full Time  • Senior level Posted 4 Weeks, 1 Day ago www.naukri.com
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About the Job

Job Title Assistant -Product Manager

Location Bangalore

About the Role

This role sits within the Marketing Division and focuses on driving the growth of School Books of Macmillan Education. The position involves close collaboration with cross-functional teams to enhance product positioning, customer engagement, and market performance.

Role Responsibilities
Key Responsibilities
  • Product Demonstration and briefing to schools
  • Planning, Coordinating, Conducting workshops
  • Resource Person empanelment for workshops
  • Collecting market and product feedback
  • Responsible for product training to the Sales team
  • Focus on town projects
Key relationships
  • Branch Managers, Regional Sales Teams, EPMs in other regions
Mandatory KRAs
  • Execution of Marketing plans - Empanelment of Resource persons, workshop coordination, pan India initiatives
  • Conducting workshops - focused and unique City workshops (front list driven)
  • Product Demos & briefing - making presentations while working with SE to cover their critical
  • schools; highlighting USPs esp. with respect to competition (with inputs from editorial teams)
  • Internal Product training sessions for SEs, highlighting new, key and distinguished product features
  • Product feedback and reviews
  • Creating and maintaining connects with user institutions
Desirable KRAs
  • Knowledge sharing with other EPMs in conducting Workshops / product presentations
Experience, Skills & Qualifications

Experience 3 + years

(Product demonstration or Workshops in Schools and College)

Skills
  • Good communication skills, high enthusiasm, ability to build knowledge-based rapport with customers
  • Ability to quickly understand the curriculum publishing market and the products
  • A team player but be able to work on own initiative and with minimal supervision
  • Ability to multi-task, prioritize and meet deadlines
  • Excellent interpersonal relationship skills
Qualifications
  • Graduate, pref. B Ed.
  • Excellent Communication (particularly in English)
  • Open to 14 days travel in a month
About Springer Healthcare
Bengaluru, India
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