Product Marketing Associate
Skillz
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Greater Bengaluru Area, India Full Time  • Mid level Posted 2 Weeks, 6 Days ago in.linkedin.com
liveops tableau
About the Job
Join Skillz and Level Up Your Career!

Are you ready to take your career to the next level? Join Skillz, the first publicly-traded mobile esports platform that hosts billions of casual mobile gaming tournaments for millions of players worldwide. Skillz is revolutionizing the gaming industry, providing the ultimate platform for competitive mobile games. By fostering social competition within games, Skillz empowers developers to create multi-million dollar franchises while connecting players through fair, enjoyable, and meaningful competition.

At Skillz, we firmly believe that everyone is born with unique skills and deserves to experience an epic win. We understand the thrill of achievement and the satisfaction of overcoming challenges. That's why we passionately champion game developers and players alike, empowering them to unleash their full potential through the power of competition.

Life @ Skillz
  • Culture of Impact: Join a united team of builders, creators, innovators, and entrepreneurs driven by the desire to win. At Skillz, we create value and make a difference in the world.
  • Comprehensive Benefits: Enjoy peace of mind with our comprehensive benefits package, which includes coverage for medical expenses for both you and your entire family. Additionally, take advantage of tax benefit options (PF & NPS), expense reimbursement, and more.
  • Perks: We believe in enhancing your work experience. We offer competitive paid time off (PL & sick/casual) & company holidays to help you recharge and pursue your passions.
Why Skillz?
  • Pioneers of Skill-Based Competition: Skillz is not just any company in the gaming industry; we are the pioneers of skill-based competition, partnered with industry titans like UFC, NFL, T-Mobile, Buzztime, while also hosting renowned events like the Game Developer Conference (GDC). Join us in transforming the way people play games and building the home of competition for all.
  • Impact Beyond Gaming: Skillz harnesses the power of its platform to support nonprofit organizations such as Susan G. Komen, American Cancer Society, the NAACP, and more. By participating in Skillz tournaments, you can make a difference and contribute to causes you care about.
  • Recognized Success: Skillz has earned recognition as one of Fast Company's Most Innovative Companies, CNBC's Disruptor 50, San Francisco Business Times' Best Places to Work, Forbes' Next Billion-Dollar Startups, and the #1 fastest-growing company in America on the Inc. 5000 list, and many more.
  • Talent Magnet: Join a team of talented professionals who are passionate about what they do. Our team includes experts from Meta, Apple, Amazon, Google, Microsoft, Tesla, Twitter (X), Roblox, Zynga, Samsung, Lyft, EA, Riot, Nexon, Gameskraft, PlayStation, Unity, Scopely, Tinder, Intel, Deloitte, EY, Twitch, DraftKings, and more.
The Future of Gaming Awaits!

The gaming industry is larger than movies, music, and books combined, with over 3 billion active gamers playing monthly and over 25 million active developers worldwide. Mobile gaming, in particular, is the fastest-growing segment, projected to reach $300 billion by 2025. At Skillz, you have the opportunity to be at the forefront of this exciting industry and shape its future.

Job Description

As the Product Marketing Associate, you will play a crucial role in driving the execution and delivery of engaging in-game events and promotions. You will play a key role in enhancing the player experience by managing campaign operations, coordinating with cross-functional teams, and using data insights to optimize performance. You will work closely with Analytics, Product, and Design teams to ensure that campaigns are delivered accurately and on time, contributing to overall player engagement and retention.. Your Key responsibilities will be:

  • Execute player engagement and retention campaigns (email, push notifications, in-app messaging).
  • Set up limited-time offers, promotions, and seasonal events.
  • Maintain and update the campaign calendar for smooth execution.
  • Track and analyze campaign performance; share insights and recommendations.
  • Collaborate with Analytics, Product, and Design teams for campaign setup and reporting.
  • Utilize player behavior insights to design events that maximize engagement and retention.
  • Work closely with Design and Development teams to deliver high-quality in-game experiences.
  • Maintain clear documentation and communication regarding LiveOps tools, event designs, and performance metrics.
What We Are Looking For
  • 2+ years of experience in product management or LiveOps within the mobile gaming industry.
  • Hands-on experience with LiveOps tools and calendar management is a plus.
  • Strong data interpretation skills and familiarity with analytics tools (e.g., Tableau, Excel). SQL knowledge is a bonus.
  • Experience in wireframing to effectively communicate product ideas and user flows.
  • Proven track record of running A/B experiments and analyzing results in collaboration with analytics teams.
  • A deep passion for mobile gaming and a solid understanding of player engagement and retention strategies, particularly in real-money gaming.
  • Excellent communication skills, both verbal and written, with the ability to influence and build consensus across cross-functional teams.
Join Skillz and Let's Redefine the Boundaries of Gaming!

Together, we'll create a world where skill, passion, and innovation thrive. Join our team and be part of the journey. We look forward to having you on board!

Skillz embraces diversity and is proud to be an equal opportunity employer. As part of our commitment to diversifying our workforce, we do not discriminate on the basis of age, race, sex, gender, gender identity, color, religion, national origin, sexual orientation, marital status, citizenship, veteran status, or disability status, and we operate in compliance with the San Francisco Fair Chance Ordinance

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About Skillz
Greater Bengaluru Area, India
Entertainment Providers
liveops tableau
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