Company Description

At

Medlobbi

, we are a Direct-to-Consumer (DTC) wellness brand completely transforming how people manage their health essentials. We are replacing rigid, noisy plastic boxes with premium, fabric-based organizers. From our innovative "Gravity Drop" roll system to our clear-pocket tracking, we empower families, travelers, and chronic care patients to unroll, find, and heal without the stress.

We are looking for a strategic and creative

Product Marketing Manager

to join our team in Gurugram and help us scale this vision.

Why Medlobbi?

You won't just be marketing another generic product; you will be defining an entirely new category in "Organized Wellness." Joining us at this early stage means your work will have a direct, visible impact on the company’s trajectory. You will have the creative freedom to build campaigns from the ground up, shape our go-to-market playbook, and put a product that actually improves daily lives into millions of homes.

Role Description

As our PMM, you will be the bridge between our product and our customers. Day-to-day, you will:

• Lead market research initiatives to identify consumer trends and competitive gaps.
• Develop, launch, and manage end-to-end Go-to-Market (GTM) strategies for new and existing products.
• Build highly accurate customer personas to ensure our messaging hits the right emotional triggers.
• Collaborate closely with sales to provide them with the insights, tools, and positioning they need to win.
• Analyze campaign data and market signals to continuously refine our brand positioning.

What you bring (Qualifications):

Experience:

Proven track record in Go-to-Market strategy, campaign planning, and execution.

Research Skills:

Deep expertise in market research, consumer behavior, and competitive analysis.

Cross-Functional Fluency:

Knowledge of Product Management lifecycles and the ability to enable sales teams effectively.

Communication:

Exceptional copywriting, analytical, and organizational skills.

Education:

Bachelor’s degree in Marketing, Business, Communications, or a related field.

• Bonus:

Prior experience scaling a D2C brand or working within the consumer healthcare space is a massive advantage.

Remuneration:

Competitive and highly negotiable for the right candidate, structured thoughtfully based on your experience and current compensation

Ready to help us organize wellness?

Send your resume and a brief note on why you'd be a great fit to care@medlobbi.com or apply directly through LinkedIn!