Product Marketing Manager (Growth & Customer Conversion)
Quality Kernel
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Hyderabad, Telangana, India Internship  • Senior level Posted 1 Week, 4 Days ago indeed.com
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Remote
About the Job

JainiAI is building the future of AI-powered Application Security — helping fast-moving teams ship secure software without slowing down. We combine automated security scanning, smart risk insights, and lightweight compliance workflows into one simple platform.

We’re looking for an ambitious Product Marketing Manager who can take ownership of growth — running campaigns, talking to customers, demoing the product, and converting leads into real revenue.

This is a high-impact role working directly with the founder team.

The Role -

As our Product Marketing Manager, you’ll own the full go-to-market motion:

  • Launch and scale paid campaigns
  • Generate qualified leads
  • Talk to security + engineering buyers
  • Run demos
  • Convert prospects into paying customers

If you love both marketing execution and customer conversations, this role is for you.

What You’ll Do -

Run Paid Growth Campaigns

  • Launch and optimize ads across LinkedIn, Google, Reddit, and X
  • Test creatives, landing pages, and messaging to improve conversions
  • Own performance metrics: CPL, CAC, demo rate, pipeline growth

Generate & Qualify Leads -

  • Build a repeatable inbound + outbound lead engine
  • Engage leads via email, LinkedIn outreach, and follow-ups
  • Identify high-intent customers in AppSec, DevOps, and compliance teams

Talk to Prospects & Understand Pain -

  • Have real conversations with engineering and security leaders
  • Learn what problems matter most (SAST fatigue, compliance pressure, slow reviews)
  • Feed insights back into product + positioning

Demo the Product & Close Customers -

  • Run crisp, high-conversion demos of JainiAI
  • Answer objections and guide customers from trial → paid plan
  • Help define early sales playbooks and onboarding flows

Build Startup-Grade Marketing Content -

  • Create simple, high-impact assets:
  • One-pagers
  • Case studies
  • Demo scripts
  • Security value messaging
  • Shape how JainiAI is positioned in the market

What We’re Looking ForMust-Have Skills -

  • 2–5 years experience in product marketing, growth, or demand gen
  • Strong hands-on ability with paid ads + lead funnels
  • Comfortable speaking with customers and running demos
  • Startup mindset: you execute fast, test, iterate, repeat
  • Excellent communication + storytelling skills

Bonus Points -

  • Experience in SaaS, cybersecurity, DevOps, or developer tools
  • Familiarity with HubSpot, Apollo, Google Analytics, LinkedIn Ads
  • Ability to create simple marketing videos or product walkthroughs

What Success Looks Like (First 90 Days)

  • Launch 3–5 high-performing paid campaigns
  • Generate 20–30 qualified leads/month
  • Run weekly demos and convert early customers
  • Sharpen JainiAI messaging for AppSec teams
  • Build a repeatable growth + conversion engine

Why Join JainiAI?

  • Work directly with the founder on GTM + revenue
  • Own growth end-to-end — not just “marketing tasks”
  • Early-stage opportunity with massive upside
  • Help define how AI transforms Application Security

How to Apply

Send your resume + a short note answering: sai@jaini.ai

“How would you get the first 10 paying customers for JainiAI?”

Job Types: Fresher, Internship, Contractual / Temporary, Freelance

Contract length: 6 months

Work Location: Remote

About Quality Kernel
Hyderabad, Telangana, India
ups crisp hubspot apollo-io google-analytics google-ads linkedin-ads sharpen
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